Facebook to launch a News-reading App ‘FACEBOOK PAPER’

Facebook will reportedly soon be coming out with a Flipboard-like news reader app called ‘Paper’,to engage more people looking to catch up on news. According to a report by re/code, Facebook is readying to launch a news reading service built for mobile devices in the coming weeks.

As per the source, it’s not clear that the app will be a standalone mobile application or a web experience suited for mobile devices. As for the launch date, the re/code source says that the launch time can change, but for now it is expected to come before the end of January. According to the source, Paper and Flipboard share a number of similarities.

The alleged Paper app, apart from news, will reportedly also feature status updates from Facebook users, acting as aggregator of rich media content. It is said to display a mix of news stories from different publications.

Re/Code reports the service has gone through multiple cancellations and redesigns is now ready to launch, according to a source that has been in the thick of things. Mark Zuckerberg apparently had a huge involvement in the development of Paper.

The social networking giant recently attempted to alter the way it is consumed by its users and in a bid to deliver `more relevant` content, the website tweaked its News Feed feature to show up more news articles over memes.