Emails are more personal than phone calls because they are two-way conversations between the sender and receiver. But how can you get the opportunity to shine in email marketing? How can you stay ahead of the competition and what assets will you need? We’ve got some serious work to take care of in that respect, so in this piece, we’ll go over some of the best email marketing tools for increasing your brand’s online visibility and building a responsive subscriber base.
ActiveCampaign was a long-time underdog, but thanks to a recent update, it has quickly become a fan favorite and almost has a recurring faction in the marketing industry. More than 130,000 small businesses have relied on ActiveCampaign to help them grow their business through email marketing. This instrument comes with a number of layouts that may be used for automating the customer experience (CXA).
In the realm of email marketing, this contender is one of the powerful tools that let customers put up campaigns with a little amount of hassle. Mailjet is an email marketing platform that allows you to create, deliver, and track your campaigns. With this tool’s streamlined editorial management, you can create an email newsletter, trickle groups, greeting emails, and email marketing in a matter of minutes.
Marketers at every level of expertise are familiar with HubSpot. It’s a top-tier software vendor that provides a full sales and marketing platform, including websites, email marketing, automation, customer relationship management, online scheduling, and conference calls. There are many who may think that relying only on HubSpot for all of your marketing needs won’t provide positive results. Still, the fact that anything can be done precisely because of HubSpot is newsworthy.
Mailgun, created by Pathwire, is the newest of the cloud-based email marketing solutions. This application is meant to be useful for both marketers and companies. Mailgun’s capability to produce, deliver, and monitor transactional emails in live time is a major characteristic. It is fully compatible with RESTful API and SMTP. This means that it may be used for simultaneous mass email transmission.
Drip, which targets micro and small-sized enterprises, rounds up our selection. Drip is compatible with every major e-commerce network out there, including Shopify, Magento, WooCommerce, and so on. Tools for interacting with consumers across various channels are also included, as are analytics for gauging the success of these strategies. Powerful as Drip is, it requires an expert user to fully harness its potential. Drip may do miracles for your online e-commerce store’s growth and help it expand in unprecedented ways.